How to Build a Million-Dollar SEO Company

SEO company

Whether your original plan was to start an SEO agency or you stumbled upon this business idea, you can make millions optimizing websites. By now, you know what search engine optimization is and how it works. To get the ball rolling and the cash flowing, you need to find customers and market, market, market. And that’s what we’re discussing here.

Referrals win you clients

The best clientele comes from your referrers – friends, family members and previous customers. These guys refer their nearest-and-dearest to you, which means more business. But if you treat your regulars poorly, not only will your revenue decline, but also the number of referrals. For this reason, you should have a nice reputation and take good care of your customers. By doing so, referrals will continue streaming in, but now in large quantities.

Switch to online marketing

If you rely on word-of-mouth as your main source of revenue and clients, wake up and smell the coffee. Referrals don’t cost a dime, but they can’t build a seven-figure business, like grayseoglobal.com. To attain billionaire status, you need to …

Start Blogging
Blog about content marketing, social media marketing and search engine optimization. To get more leads, do technical blog posts and use data to elaborate or backup your points. Blogs that contain more data and stats drive more traffic than those that “shoot blanks”. Therefore, perform in-depth research before you begin churning out content. Remember, you’re an expert in this field and customers don’t expect crap from you.

Speak at conferences
Marketing and SEO conferences are the place to get new clients. Sooner or later, other marketers and SEOs will start attending and speaking at such events. Eventually, the amount of revenue you earn from these conferences dramatically shrinks. So think outside the box. Start going to non-industry events and talk about online marketing there. From fitness to finance, sports to social and everything in between, non-industry events can bring in abundant revenue. Just make sure you’re speaking at events that charge $1000 or more per ticket as that means you’re talking to people who can afford your services. Given a talking chance, speak about the tactics businesses can leverage. Give examples of corporations using those tactics. And conclude with data showing your methods are successful.

Help out Bloggers
Reach out to freelancing companies and offer them “free” search engine optimisation Adelaide. Most of them won’t take you up on the offer. But a handful will. Work for these companies pro bono in exchange for a mention or badge on their websites that says “SEO by…” That badge will link back to your website and drive leads. If you’re lucky, one or two companies may blog about the results they got from you. This can lead to more revenue as those blogs have a large following.

Be results driven

Without results, clients will walk away and hire another Sydney SEO expert. That is a bad show. So bust your butt driving traffic to websites and improving rankings on search engines. And use case studies and testimonials to show what you’ve done in the past.

On-Page SEO – Do it the Right Way

Search Engine Optimization (SEO) entails a lot of innovative techniques and practices that help a website attain very impressive rankings in result pages of search engines. While many of these practices are carried out outside the scope of a website, there are some that are done on the pages of the website to enhance the site’s visibility and improve its ranking across popular search engine platforms.

The application of these SEO techniques on the pages of a website is referred to as On-Page SEO simply because all the modifications that are implemented are done within the pages of the website.

Since 90% of a website’s component is composed of written texts that are meant to educate and compel web visitors, all of the On Page SEO practices are executed with the goal of maximizing the texts to create impressive SEO results that guarantee quality placement of the website pages.

The major constituents of a site’s framework include the meta tag, meta description, page title, and the entirety of its body; and all of these components can be modified to successfully implement an SEO upgrade. It is, however, important that the process of applying On-Page SEO is competently monitored because any error in the texts may lead to very detrimental consequences.

Editing a Meta Tag and Meta Descriptions for SEO

Meta tags and meta descriptions are very important text-codes that contain very vital information about the central content of a website. They are among the relevant components of a website that are assessed by search engines before deciding the site’s ranking. It is, hence, important that the meta tags and descriptions of a site contain the necessary keywords that will increase its chance of being highly ranked.

The word-count of a meta tag usually ranges from 1 to just 5 words with an appropriate use of keywords representing at least 70% of the entire texts, while that of meta description may be as much as 150 words.

Maximizing Page Titles with Keyword Concentration

The Boulder SEO Expert (a Boulder SEO company) says that, “Page titles are quite distinguishable elements of a website that serve as headings for articles or page content. They usually contain the central content of the article and are useful in attracting web users looking for text resources to consume.”